Email Marketing Specialist
About Us
Vacier is an international jewelry brand focusing on D2C jewelry aimed mostly at men. Last month we delivered orders to customers in 90 countries worldwide. We are shipping from our warehouse partners in the EU, US, Australia and recently Canada. We are currently exploring a new range of products, women's jewelry, and new markets.
About The Role
As an Email Marketing Specialist, you will play a pivotal role in the creation of captivating video content for Vacier. Your creative skills and copywriting will contribute to our brand's visual identity and storytelling.
It's beneficial if you have experience within the below three sectors. But don't hesitate to apply if you may be missing experience with any of these sectors.
Responsibilities:
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Design & Copywriting:
- Create visually appealing and engaging email templates that align with brand guidelines.
- Craft persuasive and targeted email copy that drives user engagement and conversion.
- Collaborate with cross-functional teams to ensure consistent messaging across all channels.
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Email Automation:
- Develop and implement email automation workflows to optimize campaign performance.
- Understand and utilize marketing automation tools to set up and manage campaigns efficiently.
- Monitor and analyze key performance indicators (KPIs) to refine and enhance automation sequences.
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Campaign Management:
- Plan, execute, and monitor end-to-end email campaigns, ensuring timely delivery and maximum impact.
- A/B test various elements to optimize email performance and increase conversion rates.
- Stay abreast of industry trends and best practices to continuously improve campaign strategies.
Qualifications:
- Proven experience in email marketing with a focus on both design and copywriting.
- Proficiency in using email marketing platforms and marketing automation tools (Preferably Klaviyo, but we can work with any platform).
- Strong understanding of segmentation, personalization, and targeting strategies.
- Excellent communication and collaboration skills.
- Analytical mindset with the ability to derive insights from campaign data.
- Creative flair with an eye for design and detail.
Why should you apply?
We offer a great opportunity to grow in your field and a lot of freedom. This role will mean a chance to get an interesting position with an expanding company that is on an exciting scaling journey. Your role and responsibilities will be expanding with it. If you value freedom and flexible working hours, this is a great opportunity. We are a completely remote company, so you can work wherever and whenever you want. Starting Salary will depend on experience